Greg Pinelo

Greg Pinelo is an award-winning political and communications strategist, a veteran of three winning presidential campaigns and counselor to a wide-ranging group of corporate, nonprofit, national association, governmental and political clients.


As Co-founder of Blue Amp Strategies, Greg was a key creative contributor to the Biden-Harris ad team in 2020, one of a very few outside consultants invited to collaborate with the internal team. Greg also produced spots for Congresswoman Mikie Sherrill, Congressman Conor Lamb and Congresswoman Chrissy Houlahan on behalf of With Honor Fund.


Prior to founding Blue-Amp, Greg served as Partner and Chief Content Officer at GMMB, where he oversaw a team of 60 strategists, creative directors, digital practitioners, social media experts, technologists, developers, copywriters, art directors, producers and designers to meet client needs in an ever-changing media environment.


Greg was a senior member of the media team for Barack Obama’s historic campaign for the Presidency in 2008 and again in 2012, authoring many of the ads that powered the President to victory in battleground states. He played a key role in producing some of the Obama campaign’s signature viral videos and joined with Academy Award winner Davis Guggenheim to co-produce the film that introduced the President at the highly successful Democratic National Convention.


Greg wrote his first political ads for Bill Clinton in 1992 and went on to develop advertising for Democratic candidates across the nation, including Jim Webb's upset victory in the 2006 Virginia Senate race and Mark Warner’s winning campaigns for Governor and the U.S. Senate. Greg also produced ads for the Democratic Senatorial Campaign Committee that helped Senators Tim Johnson (SD) and Al Franken (MN) prevail in their hotly contested races.


Greg’s work extends well beyond the political realm, with a clientele that has included the Save Darfur Coalition, CTIA – The Wireless Association, AARP, the National Resources Defense Council, NextGen Climate Action, the Robert Wood Johnson Foundation and the Charles and Helen Schwab Foundation, to name a few. Greg led the GMMB’s California office for two years, spearheading major new business initiatives and guiding multi-agency teams in the development and implementation of statewide anti-drug and early childhood campaigns.


The son of a Cuban refugee, Greg is one of the most accomplished Latino strategists in Democratic politics and an influential voice on diversity in politics, communications and culture on Twitter. Greg is a native of Kentucky who received a B.A. from Oberlin College, where he majored in both history and political science and lettered in varsity basketball.